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This website is currently being redesigned and tested. Please excuse any broken links or content that is still being designed.

This website is currently being redesigned and tested. Please excuse any broken links or content that is still being designed.

Hey, I'm Nikolai Paquin

Hey, I'm Nikolai Paquin

Brand & Marketing Designer who builds systems from 0-1 to scale.

Brand & Marketing Designer who builds systems from 0-1 to scale.

Brand & Marketing Designer who builds systems from 0-1 to scale.

Hey, I'm Nikolai Paquin—a brand and marketing designer who spent a decade running an agency before going in-house.

I build brands, marketing systems, and creative workflows that help teams ship faster without compromising quality.

Currently at ClickHouse. Previously worked with Amazon, LinkedIn, Microsoft, AMC, and about 300 other companies that needed someone who could design, strategize, and build 0-1.

Hey, I'm Nikolai Paquin—a brand and marketing designer who spent a decade running an agency before going in-house.

I build brands, marketing systems, and creative workflows that help teams ship faster without compromising quality.

Currently at ClickHouse. Previously worked with Amazon, LinkedIn, Microsoft, AMC, and about 300 other companies that needed someone who could design, strategize, and build 0-1.

Hey, I'm Nikolai Paquin—a brand and marketing designer who spent a decade running an agency before going in-house.

I build brands, marketing systems, and creative workflows that help teams ship faster without compromising quality.

Currently at ClickHouse. Previously worked with Amazon, LinkedIn, Microsoft, AMC, and about 300 other companies that needed someone who could design, strategize, and build 0-1.

Previous Clients & Partners:

  • Amazon Logo
  • Microsoft Logo
  • Linkedin Logo
  • Intel Logo
  • AMC Logo
  • BBC Logo
  • BET Logo
  • Unilever Logo
  • Lainey Wilson Logo
  • The Honey Pot Company Logo
  • Morgan Wallen Logo
  • Blackberry Smoke Logo
  • Banza Logo
  • Gas Monkey Garage Logo
  • Amazon Logo
  • Microsoft Logo
  • Linkedin Logo
  • Intel Logo
  • AMC Logo
  • BBC Logo
  • BET Logo
  • Unilever Logo
  • Lainey Wilson Logo
  • The Honey Pot Company Logo
  • Morgan Wallen Logo
  • Blackberry Smoke Logo
  • Banza Logo
  • Gas Monkey Garage Logo
  • Amazon Logo
  • Microsoft Logo
  • Linkedin Logo
  • Intel Logo
  • AMC Logo
  • BBC Logo
  • BET Logo
  • Unilever Logo
  • Lainey Wilson Logo
  • The Honey Pot Company Logo
  • Morgan Wallen Logo
  • Blackberry Smoke Logo
  • Banza Logo
  • Gas Monkey Garage Logo
  • Amazon Logo
  • Microsoft Logo
  • Linkedin Logo
  • Intel Logo
  • AMC Logo
  • BBC Logo
  • BET Logo
  • Unilever Logo
  • Lainey Wilson Logo
  • The Honey Pot Company Logo
  • Morgan Wallen Logo
  • Blackberry Smoke Logo
  • Banza Logo
  • Gas Monkey Garage Logo

IMPACT

Design & Career Stats

Building brands and systems that drive measurable business growth.


Over 10 years, I've worked with 300+ clients across industries—from early-stage startups to Fortune 500 companies—helping them scale through strategic design, smart positioning, and integrated marketing that generates real results.

$500M

+

Generated in tracked client revenue for ecom and SaaS

300

+

Clients worked with (CPG, Ecom, Tech, SaaS)

10 + Years

Of building brands and designing 0-1 systems

15+

Companies scaled from 0 to over $10M in ARR

IMPACT

Design & Career Stats

Building brands and systems that drive measurable business growth.


Over 10 years, I've worked with 300+ clients across industries—from early-stage startups to Fortune 500 companies—helping them scale through strategic design, smart positioning, and integrated marketing that generates real results.

$500M

+

Generated in tracked client revenue for ecom and SaaS

300

+

Clients worked with (CPG, Ecom, Tech, SaaS)

10 + Years

Of building brands and designing 0-1 systems

15+

Companies scaled from 0 to over $10M in ARR

IMPACT

Design & Career Stats

Building brands and systems that drive measurable business growth.


Over 10 years, I've worked with 300+ clients across industries—from early-stage startups to Fortune 500 companies—helping them scale through strategic design, smart positioning, and integrated marketing that generates real results.

$500M

+

Generated in tracked client revenue for ecom and SaaS

300

+

Clients worked with (CPG, Ecom, Tech, SaaS)

10 + Years

Of building brands and designing 0-1

15+

Companies scaled from 0 to over $10M in ARR

Featured Projects

Featured Projects

Featured Projects

My work focuses on brand, marketing, and strategy for startups, and large Fortune 500 tech companies. Designing campaigns that are highly optimized for conversion, clarity, and impact.

*Speculative work—Independent case studies exploring brand challenges at leading tech companies.

My work focuses on brand, marketing, and strategy for startups, and large Fortune 500 tech companies. Designing campaigns that are highly optimized for conversion, clarity, and impact.

*Speculative work—Independent case studies exploring brand challenges at leading tech companies.

My work focuses on brand, marketing, and strategy for startups, and large Fortune 500 tech companies. Designing campaigns that are highly optimized for conversion, clarity, and impact.

*Speculative work—Independent case studies exploring brand challenges at leading tech companies.

ClickHouse

Senior Designer | Events & GTM

Designing GTM, digital, brand, OOH, and event marketing for all touch points at Clickhouse.

Google Deepmind

Brand & Marketing Design AI Innovation

Coming Soon

Apple *

Coming Soon

Coming Soon

Airbnb

Coming Soon

Coming Soon

Perplexity AI

Coming Soon

Coming Soon

Anthropic | Claude AI *

Coming Soon

Coming Soon

Mistral AI *

Coming Soon

Coming Soon

Eleven Labs *

Coming Soon

Coming Soon

Notion *

Coming Soon

Coming Soon

Origin *

Coming Soon

Coming Soon

Stripe *

Coming Soon

Coming Soon

Mercury *

Coming Soon

Coming Soon

Other Portfolios

Other Portfolios

10+ Years Of Experience

10+ Years Of Experience

10+ Years Of Experience

Over the last decade I took the non-traditional path—starting as a freelancer, building a full design agency by 2019, and working with companies across industries redefining how we live, work, and connect.

The roles below reflect long-term client relationships, contract work, and agency partnerships where I was embedded as a key team member. Many overlapped as fractional or project-based engagements.

In 2025 I closed my agency and became a full-time employee for the first time.

Over the last decade I took the non-traditional path—starting as a freelancer, building a full design agency by 2019, and working with companies across industries redefining how we live, work, and connect.

The roles below reflect long-term client relationships, contract work, and agency partnerships where I was embedded as a key team member. Many overlapped as fractional or project-based engagements.

In 2025 I closed my agency and became a full-time employee for the first time.

Over the last decade I took the non-traditional path—starting as a freelancer, building a full design agency by 2019, and working with companies across industries redefining how we live, work, and connect.

The roles below reflect long-term client relationships, contract work, and agency partnerships where I was embedded as a key team member. Many overlapped as fractional or project-based engagements.

In 2025 I closed my agency and became a full-time employee for the first time.

ClickHouse
Senior Marketing Designer

ClickHouse
Senior Marketing Designer

ClickHouse
Senior Marketing Designer

2025-Present
Full-Time Role

2025-Present
Full-Time Role

2025-Present | Full-Time Role

Seven Barrels
Head Of Brand Marketing

Seven Barrels
Head Of Brand Marketing

Seven Barrels
Head Of Brand Marketing

2021-2023
Contract Role

2021-2023
Contract Role

2021-2023 | Contract Role

Linkedin
Multimedia Designer

Linkedin
Multimedia Designer

Linkedin
Multimedia Designer

2021-2023
Freelance

2021-2023
Freelance

2021-2023 | Freelance

Banza
Brand Designer

Banza
Brand Designer

Banza
Brand Designer

2021-2023
Freelance

2021-2023
Freelance

2021-2023 | Freelance

Kirgan Consulting
Art Director

Kirgan Consulting
Art Director

Kirgan Consulting
Art Director

2020-2024
Agency Partnership

2020-2024
Agency Partnership

2020-2024 | Agency Partnership

Bartley & Dick
Senior Brand Designer

Bartley & Dick
Senior Brand Designer

Bartley & Dick
Senior Brand Designer

2020-2023
Agency Partnership

2020-2023
Agency Partnership

2020-2023 | Agency Partnership

Microsoft
Brand Designer

Microsoft
Brand Designer

Microsoft
Brand Designer

2020-2023
Freelance

2020-2023
Freelance

2020-2023 | Freelance

AMC Networks
Marketing Designer

AMC Networks
Marketing Designer

AMC Networks
Marketing Designer

2020-2023
Freelance

2020-2023
Freelance

2020-2023 | Freelance

Amazon
Digital Designer

Amazon
Digital Designer

Amazon
Digital Designer

2020-2022
Freelance

2020-2022
Freelance

2020-2022 | Freelance

Subaru of America
Graphic Designer

Subaru of America
Graphic Designer

Subaru of America
Graphic Designer

2019-2020
Contract Role

2019-2020
Contract Role

2019-2020 | Contract Role

Nikolai Paquin Design Co.
Founder | Creative Director

Nikolai Paquin Design Co.
Founder | Creative Director

Nikolai Paquin Design Co.
Founder | Creative Director

2015-2025
Self-Employed

2015-2025
Self-Employed

2015-2025 | Self-Employed

profile pic
profile pic
profile pic

My Design Philosophy

My Design Philosophy

My Design Philosophy

Business-First Design

Business-First Design

Design is a business accelerator, not decoration. Every visual decision I make drives real resultsconverting browsers into buyers and scaling businesses from startup to eight figures.

Design is a business accelerator, not decoration. Every visual decision I make drives real resultsconverting browsers into buyers and scaling businesses from startup to eight figures.

Systems Thinking

Systems Thinking

I approach every project as a complete brand ecosystem. A branding needs to work across packaging, websites, social media, and every touchpoint where customers encounter your brand.

I approach every project as a complete brand ecosystem. A branding needs to work across packaging, websites, social media, and every touchpoint where customers encounter your brand.

Strategic AI Integration

Strategic AI Integration

I leverage artificial intelligence to amplify human creativity, developing workflows that deliver both speed and sophistication while maintaining the strategic thinking that drives business growth.

I leverage artificial intelligence to amplify human creativity, developing workflows that deliver both speed and sophistication while maintaining the strategic thinking that drives business growth.

Ready to work together?
Let's Chat.

Ready to work together?
Let's Chat.

Ready to work together?
Let's Chat.

Whether you're looking for someone to build your brand from scratch, scale your marketing systems, or join your team as a senior IC, I'm open to chatting.


Let's see if there's a fit.

Whether you're looking for someone to build your brand from scratch, scale your marketing systems, or join your team as a senior IC, I'm open to chatting.


Let's see if there's a fit.

Whether you're looking for someone to build your brand from scratch, scale your marketing systems, or join your team as a senior IC, I'm open to chatting.


Let's see if there's a fit.

Photo of Nikolai Paquin
Photo of Nikolai Paquin
Photo of Nikolai Paquin